blog Social Media

How important is social media presence for an author?

Over the years of interacting with debut authors from the Indian literary scene, one thing I have understood is that like in everything these days, social media plays a huge role in promoting the book and its author. I personally know authors who are extremely active on the social media circuit, promoting their books which have become …

blog Writing

Mistakes Bloggers Make Which Affect Reading Experience On Their Blogs

I used to think this is an OCD I suffer with but with time I have come to know that this is a common problem – not all blogs prove to be a great reading experience. Now, one might argue that that content is what should be focused on (content too is one of the …

blog Travel

The Most Beautiful Cathedral (That Most Travellers Miss) in South America #GuestPost

When one thinks of traveling in South America, thoughts of the deep green amazon jungles, white mountain peaks in the Andes, and unique cultural celebrations are what usually first comes to mind – not unforgettable architecture. Don’t get me wrong, when the Spanish conquered many cities they did build some pretty neat looking colonial style …